Internet Web Traffic – The Types Of Traffic Outlined


When it comes to really thinking about Internet web traffic, you can break it all down and make it really simple. This is a good first step in traffic generation. One way of looking at traffic generation is to categorize it into three. That is, Internet traffic that you either, buy, borrow or steal! (by stealing traffic, I mean that it’s free…).

Internet web traffic that you can get for free

Of course, when I say free, it will almost certainly involve plenty of time. So, by saying free, I mean traffic that you do not have to get your wallet out for. There is no monetary cost involved. But, do bear in mind that it’s often a trade-off. If you are getting free traffic, you are doing the work. If you are paying for it, someone else does the work for you!

What kinds of Internet web traffic can you get for free? Well, probably the biggest and best (and one of the oldest free traffic tactics) is article marketing. Article marketing works because your article will most likely stay as content on the web for years. One article can be spread around like wild-fire with content sharing. Plus, your visitors are very targeted.

Another free method would be using Web 2.0 sites. But, really, this is a kind of article marketing, since you need to write articles for each site you create. The current vogue in free Internet web traffic is, of course, video marketing. But, this is really another ‘spin’ on article marketing. The two are very similar except for the format of the content. Video marketing is really exploding, right now, and you need to know what’s going on.

Internet web traffic that you borrow of someone else

When you borrow traffic from someone else, you are getting some traffic that belongs to them. You are leveraging someone else’s resource. They have the traffic, and you do a deal to have those same visitors visit your website. This way of getting web traffic works totally on building relationships and trust. But, since so much success on-line relies on the very same thing, it’s really worth pursuing.

What kinds of Internet web traffic can you borrow? The main way would be to get access to an Internet marketer’s list. Then, that fellow marketer becomes a joint venture partner. You might give them an affiliate commission for promoting your product. You might do an ad swap. Or, you might organize some other incentive that is attractive to them.

Internet web traffic that you have to buy

This is where the many horror stories come in! We’ve all heard of those who have lost their shirt with PPC (pay per click) advertising campaigns. But, it doesn’t have to be like that. The thing to do is start slow and small. Build up your campaigns as you gain experience. It’s easy to be drawn in to spending a fortune, because we all want success now! I suppose the way to approach it is with discipline. With discipline, you can make traffic you have to pay for work.

What kinds of Internet web traffic can you buy? Mainly, this will be some kind of advertising. The best known way to advertize is Google AdWords. But, there are many other pay per click companies. Then, there is banner advertising and a whole host of other tactics.


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